About Us

Unbroken Athletica prides itself for being an innovative brand that focuses on empowering athletes to prioritize their mental wellbeing. We start conversations through high-quality, functional athleisure with a street aesthetic. Since our formation in 2021, we’ve never been content to sit back and keep silent. We're constantly speaking up, providing support, and challenging the stigma that haunts our athletes. We’re inspired by the brave few who influence minds, shape the future, and strive to build a healthier, happier athletic community.

"HEY I LIKE YOUR BRACELET"

A simple comment could lead to a life-changing conversation

Our Founder

In 2019, Emily Benbenek was an NCAA softball athlete who attempted suicide as a junior in college. In 2020, she started this brand dedicated to raising awareness and supporting athletes that struggle. Her goal is to build a supportive community for athletes so they have the support and close community that she always wished to have during her athletic career. She is the reason we are loud about the untold, the heartbreak, the passion, and the realities of the sports world.

Our Core Values

  • MENTAL FITNESS FIRST

    Prioritize mental well-being as the foundation for peak performance.

    VALUE 1 

  • ALWAYS STAY AUTHENTIC

    Embrace and celebrate your true self. Create an environment where vulnerability is seen as a strength.

    VALUE 2 

  • GOTTA BOUNCE BACK

    Welcome challenges as opportunities for growth. Train your resilience muscles.

    VALUE 3 

  • ENJOY THE JOURNEY

    Happiness is never at the end of the road, it's always along the way. Sometimes we need to stop, laugh, and appreciate the little things.

    VALUE 4 

  • FULL TIME HUMAN, PART TIME ATHLETE

    Athleticism is a part of our identity. Being human involves nurturing all aspects of our well-being. Beyond the game.

    VALUE 5 

  • PROTECT WHAT MATTERS

    Recognize and safeguard the things and people that truly matter in life.

    VALUE 6 

Our Blog

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  • Unlocking Peak Performance: The Vital Role of Sleep in Athletes' Mental and Physical Recovery

    Unlocking Peak Performance: The Vital Role of S...

    In the realm of athletics, sufficient sleep is indispensable for physical recovery, mental clarity, and emotional resilience. At Unbroken, we champion the holistic well-being of athletes by emphasizing the vital...

    Unlocking Peak Performance: The Vital Role of S...

    In the realm of athletics, sufficient sleep is indispensable for physical recovery, mental clarity, and emotional resilience. At Unbroken, we champion the holistic well-being of athletes by emphasizing the vital...

  • College Athlete Attempts Suicide - Then Creates Clothing to Advocate for Mental Health

    College Athlete Attempts Suicide - Then Creates...

    Welcome to Unbroken! I am Emily, creater and founder of Unbroken Athletica. We were founded in the fall of 2020, and are currently based out of Madison, WI with the goal of helping raise awareness for mental...

    1 comment

    College Athlete Attempts Suicide - Then Creates...

    Welcome to Unbroken! I am Emily, creater and founder of Unbroken Athletica. We were founded in the fall of 2020, and are currently based out of Madison, WI with the goal of helping raise awareness for mental...

    1 comment
  • The Impact of Social Media and Online Criticism on an Athlete’s Mental Health

    The Impact of Social Media and Online Criticism...

    Discover the impact of social media and online criticism on athletes' mental health in our latest blog post. Explore the pressures of perfection and the challenges athletes face in the...

    The Impact of Social Media and Online Criticism...

    Discover the impact of social media and online criticism on athletes' mental health in our latest blog post. Explore the pressures of perfection and the challenges athletes face in the...

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Our Donations

Our mission is to help athletes struggling with mental health. To do this, 10% of all profits are donated towards a cause that we identify with and think does incredible good for the mental health stigma, in athletes and in others.

We think these organizations all have a tremendous approach to mental health by:

  • Funding scientific research
  • Educating the public about mental health and suicide prevention
  • Advocating for public policies in mental health and suicide prevention
  • Supporting survivors of suicide and those affected by suicide loss
Learn More